PROMOTIONAL UMBRELLAS

Promotional products and advertising specialties are proven marketing items to promote new business. Generating sales, developing customer loyalty and introducing new products and services are primary objectives in maintaining a successful business or profession. To accomplish these objectives, promotional products such as umbrellas are a powerful media.

Umbrellas imprinted with your logo and message can be used to promote and advertise your business, profession or event.

Promotional umbrellas are normally imprinted with a company logo, emblem or contains other characteristics that uniquely identify the organization. Umbrellas have the largest imprint area of any promotional product. The imprint on the umbrella is highly visible to onlookers and is actually a walking billboard. Many companies utilize umbrellas as corporate gifts or as thank you items for a customer purchase.

At trade shows, you will come across a number of company's placing their sales representative on a table and chair under a large patio umbrella on which the company logo is printed. The colors and the print stand out to such an extent that very few people can miss it. In fact some companies use eye-catching colors that would attract many unaware bystanders towards finding out about their product or service.

Apart from trade shows, some companies launch their products and services by placing sales representatives at strategic locations such as large departmental stores, malls, multiplexes, market places, etc. Their sales representatives are usually seated under the promotional umbrella handing out information or products to potential customers.

Promotional umbrellas are also given away as corporate gifts to a large section of customers and clientele. The companies usually have such an advertising and marketing campaign either just before spring or summer. They usually have umbrellas designed according to the general customers and clients they have. As an example, a company selling children's products would hand out a promotional umbrella that is specifically designed for children.